Hello Pumpkin Packaging

Project Specs

Fall themed design applied across 5 different labels // Printed on chrome BOPP // Differing amounts of opaque white used to vary the degree of metallic shine in the vector foliage background

Challenges

This was a master class in using opaque white. The file builds feature three different amounts of opaque white (from 0% to 85%), thus allowing individual parts of the background to vary in how shiny they appear.

Label Build Breakdown Example

All five labels followed a similar build to this example from the Body Lotion. The vector foliage has varying amounts of opaque white under it, thus allowing a spectrum of metallic shine to show through.

My Primary Contributions

Design and internal routing // Preparing files for final production // Final proof reviews & approval

ADDITIONAL DESIGN COLLABORATORS

Natalie Ramirez, Tye Bergeson

Like what you see?

Please reach out to me! You can find my information on my contact page.